Organic, natural, environmentally sustainable, cruelty free and vegan friendly products with ingredients sourced from nature and delivered to the salon chair.

At the very heart of éva organic is our belief that we can provide hair care, beauty and lifestyle services using products that are in harmony with nature and preserve the integrity and benefits of natural ingredients.

We source, use and recommend products within our salon that comply with our ethical principals:

  • Produced organically and in a sustainable manner without negative impact on the environment.
  • Manufactured or extracted in processes that are green in nature, and non reliant on aggressive and toxic substances, or in forced labour conditions.
  • Cruelty free and Vegan friendly.
  • Free from chemicals, synthetic fragrances and preservatives.
  • Environmentally conscience with reduced and recyclable packaging materials.



Just by saving valuable materials from landfill, The Sustainable Salons network of hairdressing, beauty and pet-grooming salons, barber shops, and dermal and cosmetics clinics across Australia and New Zealand helps feed the hungry, protect the planet and grow local communities.

Together, we’re on the journey to zero waste!
This information reflects Sustainable Salons’ activities in Australia and New Zealand from Feb 2015 to Nov 2018.


Plastic packaging is sent to specialist local plastics recyclers where it’s cleaned and made into outdoor furniture, landscape supplies and new product packaging, keeping it in circulation and out of our oceans!

All aluminium, foil, colour tubes, cardboard, paper, magazines, razor blades, unwanted tools and select disposables are sold for recycling, and the proceeds are donated to OzHarvest and KiwiHarvest to provide meals for hungry people. A full head of foils provides a quarter of a meal to someone in need!

Hair clippings are collected from the salon floor and stuffed into stockings to make Hair Booms that can one day help clean up oil spills along our coastlines! Hair is also repurposed in local community gardens for composting or used in sustainable art installations to educate the community.

All collected ponytails 20cm or longer are distributed to charitable organisations to create wigs for those suffering from cancer or alopecia. Sustainable Salons is the largest donor of ponytails in the Southern Hemisphere!

By collecting small amounts from a large salon network, Sustainable Salons is the first company to recycle excess chemicals in the salon industry. These are pooled and sent to chemical recycling plants where they’re neutralised and turned into recycled water used in roadworks and construction.

Select disposable hygiene products used during treatments are pulled apart and the materials are sent for repurposing.





Say hello to Original & Mineral CØR.color, featuring the revolutionary Molecular Blend Technology (MBT), Certified Organic Macadamia Oil and O&M Signature Oil Blend.



Original Thinking

Over two decades, ORIGINAL & MINERAL championed ammonia-free colour for salons dedicated to giving their clients and stylists the cleanest, healthiest colour experience.

Jose Bryce Smith – the founder of ORIGINAL & MINERAL, opened Australia’s first ammonia – free salon back at the turn of the millennium, using our own O&M ammonia-free permanent colour.

  • 106 Permanent Shades
  • Free of PPD, Resorcinol & Ammonia
  • Formulated for and exclusive to salon professionals
  • Achieves up to 5 levels of lightening
  • 100% Grey coverage
  • Pleasant smelling


O&M next-generation colour CØR because colour is the core of our brand. At the very heart is the Ø a symbol of our unbreakable commitment to zero Ammonia, PPD and Resorcinol.


Organic Way (OWAY)

Professional hair colour, hair care & treatments with organic and biodynamic ingredients by OWAY

If you believe that our wonderful planet deserves to be saved and respected and you choose to reduce your impact by making responsible purchases – if you want to detoxify yourself from chemical agents full of aggressive, toxic substances by choosing products rich in organic, biodynamic ingredients – if you want to be seduced by sublime blends of essential oils, phyto-proteins and nourishing butters – if you prefer glass, precious, pure, infinitely reusable and recyclable over polluting, disposable plastic – if you are looking for a brand with a human face that purchases over fair trade networks and develops eco-sustainable projects – if what you’re looking for is quality, consistency, transparency and enthusiasm, welcome to the world of Organic Way sustainable luxury.


OWAY Hbleach


The first ammonia free bleaching cream butter based on kukui butter and enriched with a synergy of 3 precious oils.

Active Ingredients

Kukui Butter – Relieves the scalp, strengthening its defences against aggressive external agents.
Organic Perilla Oil – Protects the scalp with its soothing, de-stressing and calming action. Combats ageing and free radicals.
Biodynamic Lavender Essential Oil – Relieves the scalp, strengthening its defences against aggressive external agents.
Burkina Faso Fair-trade Date Oil – Nourishes, restores bounce and delivers lasting improvement to the structure of the hair fibre.

Does not Contain



OWAY Hair Care

The hair care range are rich in biodynamic active ingredients, using the highest quality formulations to achieve professional results.

Active Ingredients

Organic Rose – Rich in anti-oxidants, carotenoids, vitamin and phytosterols, it has a stong refreshing and antioxidant action.

Chestnut proteins – They strengthen the hair and add shine, making it healthy and hydrated.

Biodynamic lemon – Adds shine and revitalizes dull – matt hair thanks to the antioxidant properties of vitamin C.
Organic white tea – Rich in polyphenols, it has an anti-ageing action and protects against oxidative stress.

Organic Goji Berries – They revitalise the hair fibre and slow down hair ageing, protecting it from oxidation.
Kakadu Plum – It has detoxifying, anti-ageing and energising properties.

Biodynamic Hazel – Softening and nourishing, it makes the hair fibre soft and manageable.
Organic Honey – Soothing, nourishing and adds shine.
Ethical Murumuru – Rich in hair proteins, it repairs and deeply nourishes dry, brittle and dull hair.

Biodynamic Oat – It gives substance to the hair and has a restructuring action on dry and very dry hair.
Organic Cupuaçu – Nourishing and softening, it adds shine to the hair fibre.
Brazel Nut – ethically produced, rich in water,  soluble vitamin A and B, it has an anti-frizz effect on hair, making it shiny and easy to comb.

Does not Contain


No Ammonia, Paraben, Petrolatum or Synthetic Fragrances

Organic Way (Oway) is the world’s first professional organic hair color, care and styling line with biodynamic, organic and fair trade ingredients. Oway’s green chemists hand select the highest quality formulations to achieve professional results without the use of common salon toxins. Oway allows us immerse our clients in a multi-sensorial, non-toxic salon experience with active botanicals and pure essential oils.

From Farm to Chair

Oway’s organic salon products take root on their family’s biodynamic farms in Bologna, Italy – where Italian quality meets nature. In a process called OrtOfficina, Oway grow, pick and distill pure organic extracts, essential oils and hydrolates with zero chemicals, in accordance with biodynamic farming standards.

Cruelty-free Certification

People for the Ethical Treatment of Animals is the largest world organisation in support of animal rights. In honour of the ethical approach that we have always promoted with punctuality and transparency to the consumer, PETA has officially awarded cruelty-free certification to the Organic Way line in the United States. This recognition reaffirms our commitment to animals: we do not carry out testing on them and we will never do so.

clever curl dark logo

Clever Curl was created by a group of Australian curl specialists inspired by the Curly Girl Method. The Clever Curl range is a highly specialised line of hair products carefully formulated to enhance and embrace naturally curly hair to hold the personality and individuality of curls.

Clever Curl provides exceptional quality, clever ingredients and is completely dedicated to the care of all curl types in any environment. All products are formulated with minimal ingredients to ensure that nothing gets in the way of beautiful natural curls.

Delivering moisture and the ability to hold a healthy hydrated curl are paramount functions across the range with the added benefits of Certified Organic Aloe Vera Juice and Rice Water Protein providing the perfect balance of nourishment and strength. Clever Curl is your curl’s best friend!

All Clever Curl products are formulated with minimal ingredients to ensure that nothing gets in the way of beautiful natural curls.

Delivering moisture and the ability to hold a healthy hydrated curl are paramount functions across the range with the added benefits of Certified Organic Aloe Vera Juice and Rice Water Protein providing the perfect balance of nourishment and strength.

Clever Curl products are Australian Made, Vegan Friendly, Cruelty Free and made without sulfates, silicones or drying alcohols. The entire range of Clever Curl products are 100% CG (curly girl approved).

Australian Made and Owned

Clever Curl is a 100% Aussie owned company with all products being manufactured in Australia. Valuing Australian Trade is about purchasing and sourcing materials and ingredients from Aussie suppliers including bottles, labels, posters and marketing materials.

Vegan Friendly

Clever Curl is a Vegan Friendly certified company with all Clever Curl products complying to Vegan requirements. Ingredients lists are clearly explained on all Clever Curl products and are also available on the Clever Curl website.

No Animal Testing

Clever Curl is against the testing of cosmetic products and ingredients on animals. We do not and will never test our products or ingredients on animals, nor will we ever commission others to do so. Clever Curl will continue to campaign until there is a world-wide ban on testing cosmetic products and ingredients on animals.

The team at Clever Curl have a strong passion for ethical and cruelty free manufacturing. To show our commitment Clever Curl has obtained official accreditation from Choose Cruelty Free Australia.



Pure, Organic, Australian made and owned, Cruelty Free, Vegan Friendly, Palm Oil Free


A new era in High Performance Organic Hair Care.  It’s beyond hair care…It’s the way of the future!

EverEscents Organic Hair Care – treat yourself to the exclusive all natural and organic hair care collection attracting rave reviews from across Australia and the world. EverEscents is dedicated SOLELY to high performance professional organic and natural hair care.

EverEscents offers a pure and natural ORGANIC hair care range that is plant based using certified organic ingredients merged together from the abundant Australian environment.

EverEcents offer an amazing collection of high performance organic hair care products that are revolutionising the way we see natural hair care. The whole collection smells great, is great for you, enhances the manageability of your hair and is full of natural goodness.

EverEscents Organic Hair Care is Australia’s own professional quality organic hair care company

  • Certified Australian owned & made (even the bottles & labels!).

Accredited Cruelty Free with no testing on animals

  • All products manufactured in a Certified Organic factory in Australia.

  • Exclusively sold in professional Hairdressing Salons and selected Day Spas.



Our inspiration: Urban Nature

INSIGHT is the line conceived in our laboratories to create a synergistic action between the ancient wisdom of phyto extracts and phyto oils and the ethical choice to work with organic ingredients. Nature, in an urban context, is our source of inspiration.

Our choice: Essentiality + Efficacy

INSIGHT products are nourishing, rich in protective and at the same time essential active ingredients, in accordance with a healthy choice of purity of the formulas. Innovative, nonconventional formulations that protect hair health and radiance through rigorous selection of the raw materials, at the same time guaranteeing absolute styling perfection and high professional content.

Our mission: Eco-sustainability

The mission of INSIGHT is eco-sustainability, both environmental and social. Being within the reach of all, offering gentle yet effective green formulas: professional quality at accessible prices.

Ozonated Water

Water is the key ingredients for our production, as well as being a vehiculant of the actine ingredients and / or extracts in the product: THST’S WHY WE CHOOSE TO USE OZONATED WATER. Ozone is molecule composed of three oxygen atoms. Thanks to its OXIDATION POWER, it is an effective DISINFECTANT, characterised by a great speed of action against the virus, spores, fungi and many other contaminates.


Pet Packaging


PET is the acronym for Polyethylene Terephthalate, a lightweight polyester well known for its durable, transparent and easily manageable properties. These characteristics led us to choose this material for the INSIGHT bottles and jars.

Furthermore, PET is part of the thermoplastics family, materials that under the effect of heat are transformed in very viscous liquids and can be easily processed:then, decreasing the temperature, they return in the solid state. Because their structure does not undergo significant modifications, they can be submitted several times to remodelling processes using heat: this speciality of PET makes it fully recyclable.



Eley has obtained the ISO 9001 (Quality System) and ISO 22716 (GMP – Good manufacturing practice). This certification process has allowed us to increase our ability to meet the needs and expectations of our customers, through a better control of production processes.